Website Speed and Security

There are two important issues everyone should be aware of when it comes to their website. One is speed and the other is security. Let’s look at this further:

Having optimal website speed is crucial. A website that takes a lifetime to load (as much as 10 seconds) will likely result in visitors leaving the page. This will result in your page having a high bounce rate and low stay rate. We live in a world of ‘now’, we have become impatient – we want the answer immediately and are not prepared to wait. If your site’s loading speed is slow, you risk your prospect moving onto the next site, and giving their business to a competitor.

The second area of importance is website security and preventing hackers from accessing your website and any related databases . Think it won’t happen to you? Think again 

Here are some simple yet effective tips:

  • Keep your software (and addons) up to date and current
  • Ensure your website designer/maintainer has strong protection in place
  • Make sure error messages do not give too much away, for example avoid “incorrect username” and opt for “incorrect username or password”.  
  • Have a strong password which is at least 12 characters long, avoid whole words, your birth date or pets name. They should also be
  •  unique and avoid using them multiple times.
  • Remember to Backup! Like everything in business, from your accounting software, to your server, to your website you should always have backups.
  • Multiple methods is ideal – something akin to a plan A, plan B etc.

Let me ask you this question. How would it affect your business if your website was hacked and you lost it, possibly forever? For some businesses, they get all their business from their website, by the time they re-created their site, they may well be out of business. Treat your website security as a serious matter


FKC Digital

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